Start here a week out. Nearby launches show which taglines got ignored and which complaints keep coming back.
How to use
- Fill [TOPICS] with the category you would launch under, even if it feels crowded.
- Add a product you fear in [NAMES OR NONE]. The brief is better when the scary one is in the set.
- Save the complaint themes. They feed the competitor prompt later.
Tips
- Read the comments on the closest launch yourself. The model will miss tone.
- If every nearby product promised the same outcome, your tagline needs a sharper user.
For best results, give your AI access to:web search
Example output
2. Nearby launches (excerpt)
- MeetAction / [url]
Tagline: Action items from your standup
Date: March 2025
Topics: productivity, meetings
Complaint: "It invented owners I never named."
3. Themes
- Fake precision: MeetAction, NoteFold
- Setup time: MeetAction, StandupBox
5. Implications
1. Say what the tool refuses to guess. MeetAction comments punish invented owners.
2. Keep the first action at one paste. Setup time is a repeated complaint.